A new better-for-you-candy company called Behave, created by Maysaa Chehata, will be your new favorite sweet bff. Mayssa has given our favorite candy a sweet and glowy makeover. Made with all-natural ingredients and elevated flavors, hello lychee and passionfruit, this candy is as good for you as it is delicious. The Behave gummy bears come in sour and sweet flavors, so there’s a bear to suit whatever mood you’re in.

Mayssa brings an elevated and culinary approach to candy, as she collaborates with chefs to enhance her candy. Behave gummies come in three flavors, lychee, passionfruit, and raspberry, and we couldn’t be more obsessed. Each bag contains only 3g sugar, 6g net carb, 90 calories, and is naturally sweetened with monk fruit, so you can feel good about eating these sweet treats.

Learn more about this inspiring founder below and get yourself a bag, or two or three, of BEHAVE candy and thank us later.

Behave // www.eatbehave.com

NAME:

Mayssa Chehata

PROFESSION:

Founder, BEHAVE

WHERE DID YOU GROW UP?

Falls Church, VA

WHERE DO YOU LIVE?

NYC

WHEN YOU’RE EATING HEALTHY, WHAT IS A TYPICAL…

BREAKFAST: Smoothie (spinach, strawberry, mango. It’s basically ice cream).
LUNCH: A salad or grain bowl
DINNER: Fish with rice and some vegetables. Anything I can quickly stir fry.
SNACK: BEHAVE gummies :)

WHAT ARE YOUR FAVORITE SPOTS/RESTAURANTS TO EAT HEALTHY?

Westville is great, they have a really wide selection and it’s healthy but actually has flavor and tastes great.

WHAT IS YOUR FAVORITE INDULGENCE?

It’s definitely candy, but lately I’ve also been having more chocolate ice cream craving than usual. I can’t resist Ben & Jerry’s Cookie Dough.

WHAT ARE YOUR FAVORITE SPOTS/RESTAURANTS TO INDULGE?

Always Italian, I love Bar Pitti, Piccola Cucina, and L’Artusi.

WHAT WOULD BE YOUR LAST MEAL ON EARTH?

My mom’s couscous with grilled fish.

WHAT IS THE BEST DISH YOU COOK/ YOUR FAVORITE RECIPE?

I’ve been trying to learn my mom’s couscous recipe, it’s getting there!

WHERE DO YOU GROCERY SHOP?

Trader Joe’s

TOP 3 ITEMS YOU ALWAYS HAVE IN YOUR KITCHEN?

Olive Oil, minced garlic, and harissa.

WHAT IS YOUR FITNESS REGIMEN? (how often & what you do)

I used to be big into boutique studios (I worked at SoulCycle before launching BEHAVE), but since quarantine I love an early evening run and have gotten into some of the at-home workouts like Forward Space (dance cardio) and Chloe Ting.

WHAT IS YOUR SKINCARE ROUTINE? (products, facials, etc)

I try to keep it really simple - I use cleanser - It Cosmetics Confidence in a Cleanser - and sunscreen - Supergoop Play Everyday - in the morning, and the same cleanser + a prescription topical retinoid - Tretinoin - and a moisturizer with Hyrulonic Acid - Neutrogena Hydro Boost - at night. And I try to drink a ton of water.

WHAT ARE YOUR FAVORITE MAKEUP/NATURAL BEAUTY PRODUCTS?

Glossier Boy Brow has really become my biggest staple. I also use Drunk Elephant D-Bronzi drops, a tint you add to moisturizer or sunscreen - it’s super light weight. And I like Glossier’s Haloscope highlighter.

IF YOU WERE STRANDED ON A DESERT ISLAND, WHAT 3 PRODUCTS WOULD YOU TAKE WITH YOU?

Skin Ceuticals Light Moisture Sunscreen, Ouai Hair Oil, and a wooden wide tooth hair comb.

WHAT PROFESSIONAL BEAUTY/HEALTH/FITNESS/SPIRITUAL GURUS DO YOU SWEAR BY?

Rachel Warren’s class at Forward Space was my version of church pre-quarantine. Now I follow their at-home workouts. I also joined the cults of both Chloe Ting and Tasha Franken for at-home workouts during quarantine.

TOP 3 FAVORITE SONGS?

Lens, Frank Ocean / Heard Em Say, Kanye West / Needed Me, Rihanna

MOST-WATCHED MOVIE?

La Haine

MOST LIFE-CHANGING BOOK?

You Are A Badass

FAVORITE SHOPS/BOUTIQUES?

Pop Up Grocer

COOLEST PLACE YOU’VE EVER VISITED?

My grandpa’s home in the remote fishing island of Kerkenah, Tunisia

FAVORITE HOTELS?

I love to Airbnb when I travel.

WHAT IS THE BEST GIFT YOU’VE EVER RECEIVED?

A surprise trip to DisneyWorld by my parents when I was a kid.

MOST PROFOUND HEALING EXPERIENCE YOU’VE EVER HAD?

Spending 3 months of quarantine in Montana with a small group of friends who became family.

WHO ARE YOUR MOST TRUSTED HEALERS?

My therapist and my sister.

WHAT IS THE BIGGEST LEARNING EXPERIENCE YOU’VE HAD TO FACE AND WHAT DID YOU TAKE AWAY FROM IT?

That we never really grow up. I used to think there was a destination called being grown up and when you reached it you’d have all the answers. Now I understand that we’re all in a constant state of growth and learning.

DESCRIBE YOUR PERFECT DAY.

Woken up by sunlight through the window, spend the day at the beach, lunch by the water, afternoon nap in the sand, dinner with close friends, dancing until the next morning.